Whether you’re revamping your LinkedIn profile, updating your business’s website, or preparing for media appearances, your headshot is critical. Yet, there’s often confusion about what constitutes a true “professional headshot.” Let’s break it down.
What Defines a Professional Headshot?
There seems to be a lot of confusion about what a professional headshot actually is, and I’m here to clear that up. I am a professional headshot photographer, as well as a fine art, boudoir, and portrait photographer. My aim is to give you the lowdown on what makes a headshot professional and why it’s so essential to get it right.

How should a headshot be framed?
First off, let’s talk about framing. I see loads of people on social media sharing images and labeling them as headshots, but many times they’re actually portraits. A true headshot focuses on your head and shoulders—nothing more, nothing less. Why? Because the headshot is about the expression and the connection you’re making with the viewer.
Let’s dive into why a broader frame just doesn’t work as a headshot. Think about your profile picture, where most people are going to make their first impression about you. You get limited space, so you want that space to convey as much about you as possible. All that extra body and background? It’s noise. The focus should be on your face where all the expression is happening.
What are the best facial expressions for headshots?
Your headshot should include you looking into the camera, with genuine reactions and expressions—no fake smiles. The aim is to look both confident and approachable.
When I am working with a client, I aim for a range of expressions. Let’s face it (see what I did there?) we don’t walk around all day making just one expression. A LOT happens on our faces depending on what is happening in any particular moment. With that in mind, many people I work with like to use different expressions in their headshots for different platforms. Maybe the about page of a website get’s one look. Maybe a personal Facebook page get’s something a little different. The headshot for LinkedIn may get something else. There are loads of places you may use a headshot and you will need the correct expression for those occasions.
Because of that, of will elicit a range of emotions from my clients. I will get full laughs and capture every part of it ( it’s amazing how much happens on the face during a laugh!). I will guide people through “serious” expressions while making sure they still look approachable.
THe most important thing is non of it can be fake. All of the expressions in your headshots need to be the genuine you and it’s the photographer’s job to make sure this happens.

What Is The Role of the Headshot Photographer?
The role of a professional headshot photographer is multifaceted. They are not just capturing a photo; they’re helping you convey your best self. From guiding you on your expressions to positioning you for the best angles, a skilled photographer ensures that your headshot stands out. They understand that a headshot is the one image where you are the product being sold.
Investing in a professional headshot is not just a matter of convenience—it’s a smart career move. So when you’re ready to update your headshot, find a specialist, someone like me. Make sure your headshot is polished, professional, and perfectly you. It’s the image where you sell yourself, so make it count.
With these insights, you’re now ready to take on the world of professional headshots with confidence. Let your headshot be the strong, authentic representation of who you are—because first impressions matter.