Ben's studio set for portrait action

Stop Thinking About It. Just Go.

In the fall of 2015, Ben Marcum Photography had existed for just over 2 years.  I was running my business out of my house and while that was great, it was starting to be a tight fit and I was itching to take the next step and get a studio. I started going out and looking at places but I didn’t think I’d be ready to make the move until fall of 2016 – it definitely still seemed like a big, scary step for “the future”.

Fast forward to January of 2016. A friend of mine made a post on Facebook announcing that she had rented a small space in The Heyburn Building downtown to work on her designs for a KMAC fashion show.  I had no idea that The Heyburn had offices for rent, but I was intrigued, so I  went to go check it out.  

While walking down the hallway of the second floor to meet with the landlord, I passed a beautiful open room with large windows and hardwood floors.  My first thought was “That’s perfect, but I will never be able to afford it.”  The landlord then showed me around the building.  We looked at several spaces most of which were ok, but not suited to my needs.  We went into the perfect room on the second floor last and I loved it.  We chatted price, and I decided I wanted to go home and think about it.

Hours before the studio was mine

I was on the phone with my wife, Heather, before I was out of the parking lot. “This space is amazing but how am I going to pay for it?”.  I got home and showed her the pictures I had taken –  my brain was going a mile a minute.  After listening to me ramble on and fret about it for a good half hour, Heather said, “Let’s go look at it.”

Once back at the Heyburn, we were let into the space, and Heather instantly said, “You need this space.”  

“How am I going to pay for it?” I said.

“You’ll  figure it out but it’s the right move. You need to be in this space.”

We continued talking about it on the way home, and I decided I would sleep on it and make a decision later.  I headed to the home studio to get to work editing headshots.  Before diving into work, I check Facebook.  The FIRST thing I saw was a clip of Steve Harvey talking to the audience after a Family Feud taping.  In this video, he was doing his talk about how “at some point, you just have to jump”.  I watched the entire video, took a deep breath, drove back downtown, and signed my lease.  I jumped.

Ben Marcum Photography in They Heyburn building Suite 205

As of writing this, I have been in that space for over a year and have not looked back.  It was a terrifying move when I did it, and sometimes still is, but I could not be happier that I did it.  Not only do I think that it has raised awareness of my brand, but it was a huge confidence boost.  “I CAN do this! I AM doing this” I have a huge feeling of pride every time I walk into my space. It is mine.  It is where I get to work and help make people feel amazing about themselves.  Whether I stay in this studio for many years or move to a new location, I jumped and am grateful I did.

Ben's studio set for portrait action

So why share this with you?  Maybe you need the same little push that I did.  Maybe you don’t need it now, but maybe you will someday.

If you are thinking of becoming an actor, model, performer or whatever, stop thinking about it.  Just go.

Maybe you want a career change or you’re dreaming about starting your own business.  Stop thinking about it.  Just go.

I posted these four words recently on Facebook and it got a huge response.  Commit them to memory.

I can.  I will.

Let’s go!


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  • Steve miller April 17, 2017   Reply →

    That’s good Ben, thanks for sharing.

  • Stephanie April 17, 2017   Reply →

    I need to hear this… keep passing on your knowledge, experience & passion!

  • Mechelle April 18, 2017   Reply →

    What a motivational story Ben. Thank you for sharing!

  • Ray Snip April 18, 2017   Reply →

    Thanks so much Ben! I can and I will.

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